When change is constant, how do martech leaders build strategies with buy-in, longevity, and success?
THEY DON’T DO IT ALONE. THEY RELY ON A MINDSHARE
THE MOST COMMON MARTECH CHALLENGES
How to prioritize technology investments
How to build the team you need today and tomorrow
How to refine existing processes & define governance
How to choose a vendor & see through the hype
How to manage change & build internal support
WHAT TO EXPECT AT OUR ROUNDTABLES
Martech Mindshare brings together senior leaders to discuss marketing technology trends with experts who work outside the legal industry, discuss lessons learned with those who have been through it before, and network with peers who are grappling with the same questions you deal with on a daily basis.
We don’t present high level theoretical discussions–we take a pragmatic approach that helps you build a plan for how to improve your martech environment with the right people, processes, and technologies.
RENOWNED MARTECH SPEAKERS
PEER NETWORKING
CASE STUDIES
INDUSTRY BEST PRACTICES
RESOURCES & GUIDES
SAMPLE LEGAL MARKETING USE CASES FOR AI
YOUR MARTECH MINDSHARE LEADERS
Jessica Aries is an award-winning legal marketer who has worked at AM Law 200 firms and prestigious boutique firms. Since 2011, Jessica has worked with lawyers either in-house or a consulting role in legal marketing and has developed a globally recognized reputation for data-driven digital marketing.
